Browse Books: Business & Economics / Consumer Behavior

The Rise of the Hispanic Market in the United States: Challenges, Dilemmas, and Opportunities for Corporate Management By Louis E. V. Nevaer Cover Image
$62.95
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Consumer Psychology in a Social Media World By Claudiu V. Dimofte (Editor), Curtis P. Haugtvedt (Editor), Richard F. Yalch (Editor) Cover Image
$62.95
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The Psychology Behind Trademark Infringement and Counterfeiting By J. L. Zaichkowsky Cover Image
$62.95
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Events Design and Experience (Events Management) By Graham Berridge Cover Image
$64.95
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Brand Culture By Jonathan Schroeder (Editor), Miriam Salzer Morling (Editor) Cover Image
$59.95
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Consumer-Brand Relationships: Theory and Practice By Susan Fournier (Editor), Michael Breazeale (Editor), Marc Fetscherin (Editor) Cover Image
$62.95
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The Backpacker Tourist: A Contemporary Perspective By Márcio Ribeiro Martins, Rui Augusto Da Costa Cover Image
$64.99
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Sensory Marketing: Research on the Sensuality of Products By Aradhna Krishna (Editor) Cover Image
$56.95
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Death in a Consumer Culture (Routledge Interpretive Marketing Research) By Susan Dobscha (Editor) Cover Image
$56.95
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Branding Masculinity: Tracing the Cultural Foundations of Brand Meaning (Routledge Interpretive Marketing Research) By Elizabeth C. Hirschman Cover Image
$74.95
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The Routledge Companion to Financial Services Marketing By Tina Harrison (Editor), Hooman Estelami (Editor) Cover Image
$56.95
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The Psychology of Advertising By Bob M. Fennis, Wolfgang Stroebe Cover Image
$56.95
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